1994 was a big year for the GOP due in large part to the Gingrich/Armey-generated "Contract With America." The GOP took a set of eight reforms and ten laws, all focus group tested I am sure, and offered them to the voters six weeks before the general election. Net result: 54 House seats and 9 Senate seats.
If the GOP cannot produce a half dozen popular issues to rally behind, they deserve to lose. Hints: ACA, illegal immigration, border security, spending, counter-terrorism, VA reform, drill baby drill, dig baby dig, IRS reform...If Preibus is too timid to trust his gut, he can easily find a few off the shelf causes to rally around. The ACA has consistently been opposed by a three to two margin and that was before the website roll out.
The Republican Party is in need of branding. Democrat Lite or Lesser of Two Evils just doesn't cut it. Did anyone get the 'no pastels' memo? You need to give the people a reason to vote.
Contract anyone?
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